

Rajesh Dayalan and Sharmila Kabilar
Co-founders, MindX AI
October 2026
Hello,
If you run a Shopify store, you've probably wondered what an "Ecommerce Brain" is. Here are three answers, in the order merchants ask.
What is MindX? One brain for your whole store. It reads Shopify, your helpdesk and the other tools you already use, and tells you in plain English what's going on: which product is slipping, which orders are running late, which good customer has gone quiet. Then it suggests what to do. Nothing happens until you approve it.
Why does it exist? Your store runs on a dozen tools, and none of them talk to each other. Each has its own dashboard, and none of them tell you that falling sales, a spike in returns and a pile of upset tickets are the same problem. Big brands pay analysts to connect those dots. Most merchants find out weeks later, in a spreadsheet, late at night. We think AI can connect them for you every morning.
Who is it for? Shopify merchants with a real business and a small team: founders who are also the support desk, the buyer and the marketer. If you've ever heard about a problem from a customer before your own reports showed it, MindX is for you.
We're building MindX with a small group of merchants right now. If that sounds like you, start with a free Brain Scan. We read every signup.